EOS Keeps Getting Better

EOS and Its True Evolution

EOS Stands for Evolution Of Smooth. This is a company that was created for women. For around a century, the lip balm that was most popular in the world was Chapstick. Chapstick is a lip balm that is unisex, and it comes in the same flavors that it was originally made with a long time ago. Even though people got used to the look and the feel of Chapstick, the creators of EOS wanted to be able to do something different. The creators of EOS were able to make a product that was specifically marketed and designed for women, read more. In order to make a unique lip balm product, the creators of EOS went out and surveyed women from different walks of life. They asked them about what things they wanted from a lip balm, and they got a variety of answers. From the results of the surveys, the Evolution Of Smooth creators were able to make the unique EOS pods that have become quite popular today.

 

News About EOS

Recently, US Magazine did an article about EOS lip balm. EOS has been doing even more to improve their lip. Now they have crystal-clear EOS balms. This is a see-through version of their most popular balm recipe; it comes in new flavors. This new lip balm comes in an updated pod, and it is a little bit less round than the regular pod. The flavors for these clear as crystal EOS lip balms are hibiscus peach and vanilla. Apart from creating new lip balms, EOS has decided to add five essential oils into each one of their already amazing balms. Find more amazing articles here on usmagazine.com.

 

We Love EOS

EOS is known around the world as the most popular female lip balm, and with these amazing change that they are carrying out, EOS’s popularity is sure to continue to soar in popularity.

 

Hurry and watch this fantastic video, https://www.youtube.com/watch?v=MQEsd7_LaLk.

 

EOS Lip Balm- Shaking Up The Makeup Aisle

For years, lip balm has always been a tube that came in a limited amount of flavors. That was until EOS lip Balm came along with their spherical shape, wild flavors like honeydew, and grapefruit, and little to no advertising in the beginning.

Most women use lip balm daily as part of their beauty routine. When EOS came on the market, pots of lip balm were popular, due to how easy it is to lose a tube of lip balm with all the pens and other cylindrical things in the bottom of your bag. While the pot was appealing because they were easy to find while rummaging around in a bag, nobody liked to apply it with their fingers. This is how EOS shook up the makeup aisle and created a unique product that everyone can use, and does.

Jonathan Teller, one of the original creators of EOS, says there was opportunity in competitor’s laziness. They were all trying to undercut each other in pricing to gain sales, however, they were still all selling the same product, in the same shape and flavors as others. Using their own money, they began to develop a product that was fun to use, and a vital part of many women’s daily beauty routines.

To set themselves apart, they marketed a product that used all five senses, at a comparative price, to sell their item. From the fun flavors, the colors of the orbs that hold the lip balm, the way that it feels in your hand, the clicking sound when it closes, and by using organic ingredients so it’s friendly for everyone, EOS has shook up the makeup aisle (http://www.ulta.com/brand/eos) in a way that nobody expected would happen. Better yet, when this small start up began, all their money went to product development and distribution, not advertising. It gained fame by finding its way in the hands of fashion forward millennials, thanks to a female buyer for Target that liked the sphere shape.

For more information, visit the EOS Facebook page and website: evolutionofsmooth.com.

Evolution Of Smooth Has Taken The Oral Care Industry By Storm

Everyone knows that for many years that the top name in lip balm was the ever familiar tube of Chapstick that could be found in just about every convenient, big box, and drug store in the country. That is why the seemingly overnight success of Evolution Of Smooth lip balm surprised everyone in the business. They came onto the scene seven short years ago and seems to attract the attention of the who’s who of Hollywood. Celebrities could be seen in possession of the unique new product. The inventive marketing of EOS is part of the overall success of the product. According to Fast Company‘s interview, the creator of the product noticed that there was a lack of inventive new lip products available on the market so when the product was created they also realized that they needed original packaging. The product comes in a square pot and the actual lip balm is formed into a round ball for easy application.

Evolution Of Smooth is an organic and all natural lip balm that goes on smooth and keeps your lips soft and healthy all day. The lip balm comes in a wide variety of unique and fun flavors that consumers love. The company the started off as a small endeavor has now blossomed into a business that is generating over $250 million in its short seven-year existence. The company has only been surpassed by competitor Burt’s Bees and has almost single-handedly changed the way that the oral care industry is approaching its research and development. You can visit just about any Walmart store that carries oral care products and find EOS.You can also find it from online stores like eBay and ULTA. It is one of the staples of most women’s beauty routines and the company is expecting to see continued growth in the future. EOS can be ordered online as well and comes in variety packs. EOS is obviously here to stay and will continue to amaze customers with their fabulous product.