The education technology sector earned about $1.4 billion in 2017. There are many companies in this industry releasing apps meant to be used in classrooms. Some are more successful than others due to a few reasons. The biggest one, though, is that many are designed by people who have lots of experience in the tech industry but zero experience when it comes to educating students.
One company that recognized this issue is ClassDojo. While they were designing their app they brought in actual teachers to find out what would really be of use in their classrooms. The consensus was an app that enabled teachers, parents, and students a way to form a meaningful connection and be able to communicate with one another. Throughout the development process they kept teachers in the loop so that the app would fill a real-world need for them.
Another important consideration when designing an education app is that it is engaging for students to use. ClassDojo continuously tested their app with students so that they would release something that these children thought was fun to use. This app allows students to create photos and videos that they can edit with fun tools and then share with their teachers and parents.
As a communication platform, ClassDojo enables teachers and parents to connect any time the need arises. They can use text, pictures, and videos to do so. The teacher doesn’t need the parent’s phone number to do this. They instead set up an online classroom and then invite the students and their parents to join.
ClassDojo was established on June 1, 2011. It was co-founded by Sam Chaudhary and Liam Don, two entrepreneurs in the technology industry. It is considered an early stage venture and has had three rounds of funding with the lead investor being Shasta Ventures.
The ClassDojo app is free to use and works on any device. In part because of this ClassDojo is now being used in two out of three classrooms in America. It is also used internationally and has been translated into 36 languages beyond English.