Christopher Burch believes that technology and fashion are intrinsically linked together. He believes that fashion is sort of a promoter of new technology. Burch states that as new technology comes out, it may not be fashionable or cool at first. The fashion industry and trends can remedy this.
Chris gives an example of the boombox. When it first came out, people were fascinated by it, but it was not hip or trendy. With the promotion from movies and TV shows, the boombox slowly became accepted and part of the norm. Over time it became fashionable and cool to rock a boombox at the beach. In this way, fashion helped new technology get broader use and acceptance among the general population.
Mr. Burch believes that fashion plays a very important role in making technologies more acceptable and more widely used by people. Technology can alter our lives for the better and provide us with lots of new and exciting features that we can use. However, without fashion promoting new technology, the new technology would never have an impact on the people and change our lives for the better.
Christopher Burch also points out that technology is even impacting fashion. There are plans underway to create shoes that could charge electronic devices while you are walking or jogging. Some designers are using recycled materials such as bicycle inner tubes and radiator copper to create shirts, jackets and even gowns. Technology is also making gear more safe. For example a motorcycle accessory worn around the neck can pop open like an airbag to prevent injury and death during an accident. There is even a self painting dress, which uses inks that are pumped through a material to change the color of the dress. It is known as a pseudomorph dress.
About Christopher Burch
Christopher Burch is an entrepreneur and investor. He founded his first business while he was an undergraduate student at Ithaca College in New York State. Called Eagle Eye Apparel, it grew to a business worth over $165 million dollars before it was sold to an investment group.
Chris has been investing in many companies across a wide spectrum of industries since then. He has helped create Poppin, an office supply store. It provides all the essentials of an office from furniture to basic materials such as pens and paperclips. Christopher Burch has entered the health and beauty industry investing in companies such as Blink Health, Little Duck Organics and BaubleBar. Mr. Burch also helped launch the Nihiwatu luxury hotel resort in Indonesia after renovating it. Chris also has his own investment group called Burch Creative Capital.
More about Chris Burch: